Julianna Chaves

Example of branding set up in trend area

advised buyers to utilize crossover brands to help build a larger foundation for a brand, leveraging packaging across mens and ladies departments

evidence of the design approach private labels and brands in aspirational stores were taking, incorporating visuals that coincided with the brand name

Show the packaging trends that are occurring in the market and future quarters to help influence and expand current packaging options

DNA and Sweater Trend

Provides vendors with packaging ideas that are based on our trend for the quarter.

Example of Feminine Trend for the Quarter

Example of Outdoor & Sport Packaging for Quarter

Provides vendors with packaging ideas that are based on our trend for the quarter.